Top Companies in Online Premium Home Improvement Market | Major Players Statistics, Historical and Future data, Growth Analysis | Research Report by Vantage Market Research

Increasing spending on home renovation projects because of a preference for installing new household products with attractive and appealing aesthetics are important drivers driving the growth of the home improvement market

Top Companies in Online Premium Home Improvement Market | Major Players Statistics, Historical and Future data, Growth Analysis | Research Report by Vantage Market Research
online premium home improvement market

Market Overview:

The Global Online Premium Home Improvement Market was valued at USD 1,729.4 Million in 2021 and is forecast to reach a value of USD 2,439.3 Million by 2028. The Global Market is anticipated to grow to exhibit a Compound Annual Growth Rate (CAGR) of 5.9% over the forecast period. Home improvement products, such as outdoor and indoor furniture & equipment and garage organization (cabinets, storage, cabinets, flooring, etc.) help improve the house's look. In addition, premium home improvement products provide a comfortable home effect. These products are also available online, which is an easy way to purchase products without visiting offline stores. However, many customers are still prone to physical prostitution experiences, which are expected to disrupt the online home improvement market during the forecast period.

The main reason for the market's growth is the increase in housing purchases over the millennium low-income and focused on improving households in terms of modern needs. In addition, due to the limitations of COVID-19, people have begun to build outdoor recreation areas with various home improvement products to live better lives. As a result, the trend in online marketing has grown exponentially over the years. Therefore, the increase in online sales of interior or home improvement items, even in high-ticket products such as furniture, etc., is expected to be a significant factor in driving the online home improvement development market.

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Some of the key players operating in the Online Premium Home Improvement Market are listed below:

Company Name

Revenue in the US

  • Brooklinen

$47 Million

  • MASAYA & Co.

<$5 Million

  • Burrow

<$5 Million

  • Raymour & Flanigan

$2 Billion

  • Ashley Furniture Industries Inc

$6 Billion

  • Castlery

$15 Million

  • Saatva

$202 Million

  • William- Sonoma Inc.

$8 Billion


  1. Brooklinen

Brooklinen was founded in 2014 and headquartered in Brooklyn, New York. The company is a supplier and manufacturer of pillows and sheets. The company produces bedding products at a fair price by cutting out the intermediaries, focusing on the quality, and eliminating costs such as wholesaling, physical storefronts, and designer licensing fees.

  1. MASAYA & Co.

Founded in 2014, Masaya & Co is based in Nicaragua, a Central American country renowned for being a land rich in nature and culture. Reforestation and wood salvage evolved into furniture production when Aram met his wife, Abril Zepeda, a Nicaraguan designer and artisan from Masaya. Together they launched the furniture brand Masaya & Company.

  1. Burrow

The Burrow was the family home of the Weasley family, located on the outskirts of Ottery St Catchpole in Devon, England. The company specializes in selling various luxury furniture online. The company's furniture is handcrafted from sturdy, sustainably sourced scratch- & stain-resistant, non-toxic, and hardwood fabrics. The company is dedicated to reinventing the way people furnish their homes.

  1. Raymour & Flanigan

Raymour’s Furniture Company, the predecessor of Raymour & Flanigan Furniture, was established by brothers Bernard Goldberg and Arnold Goldberg in 1946. Raymour & Flanigan is a high-end American furniture retail chain based in the North-eastern United States and was founded in 1947. 

  1. Ashley Furniture Industries Inc

Ashley Furniture Industries Inc. is an American home furnishings manufacturer and retailer headquartered in Arcadia, Wisconsin. Carlyle Weinberger founded Ashley Furniture in Chicago in 1945. Ashley Furniture Industries sells home furnishings and accessories through two distribution channels: independent furniture dealers and more than 700 Ashley Furniture Home Store retail furniture stores, which are independently owned and operated by licensees in the United States, Canada, Mexico, Central America, and Japan.

  1. Castlery

Founded in 2013, Castlery is an online furniture store that offers indoor and outdoor furniture. Castlery is located in Australia. Castlery is a furniture eCommerce company that sells made-to-order high-quality furniture through its online platform. 

  1. Saatva

Founded in 2010, Saatva specializes in direct-to-consumer luxury mattresses under three brand names: Loom & Leaf and Zenhaven. The company sells several mattress models between these three brands, including the all-foam Loom & Leaf, the latex Zenhaven; the airbed Solaire; and the hybrid Saatva. 

  1. William- Sonoma Inc.

Williams-Sonoma, Inc. is an American publicly traded consumer retail company that sells kitchenware and home furnishings. It is headquartered in San Francisco, California, United States. The company was founded in 1956. 

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